A JOINT venture by Solihull Council and Land Rover to crackdown on truancy among Solihull schoolchildren is proving a roaring success.
The scheme, which was first launched in 2006 and applies to primary and secondary school youngsters, involves the local car giant loaning a brand new Discovery SE to carry out truancy sweeps across the borough.
Solihull Council’s Truancy Watch Officer will be patrolling the region accompanied by a police officer.
Pupils who are spotted out and about will be questioned and returned to their particular school with a follow up letter despatched to parents.
School attendance amongst five to sixteen year olds at Solihull schools is very high with a current rate of 94 per cent among youngsters and during the past four years since the sweeps have been running, over 1,000 children have been returned to school.
Councillor Ken Meeson, leader of Solihull Council and cabinet member for education, children and young people, said: “We are very grateful for the continued support from Land Rover which is exceptional in these times of economic challenge.”
“School attendance rates in Solihull are very good and continuing to improve thanks to our successful partnership with Land Rover and the police and by us working positively with families and schools to promote the importance of attending school.”
“Being in school is not only important for young people to achieve their potential but also makes sure that they are safe and helps to tackle other issues such as anti-social behaviour.”
Les Ratcliffe, manager, community relations for Jaguar and Land Rover, added: “Land Rover is pleased to continue its links with the local community, specifically in supporting young people in education. Our work with schools is aimed at highlighting the importance of education in preparation for a future career.”