SOLIHULL computer repair firm PC PAL is celebrating after winning a coveted technology industry award in London.
Now in its sixth year, the PCR Awards celebrate the successes of the entire UK computer retail industry - from big name retailers such as PC World, John Lewis and Amazon, blue chip hardware and software providers such as Apple, Microsoft and Samsung through to smaller independent traders.
PC PAL was chosen from a line-up of five other national players in the Service and Support category, by a panel of over 100 leading and influential computing/technology executives.
The awards, held at the prestigious Royal Garden Hotel in Kensington and attended by nearly 400 people, were hosted by comedian and actor Terry Alderton.
Judging criteria included product knowledge, customer satisfaction, success rate and marketing activity. PC PAL had been nominated three times previously in this category before scooping the prize.
PC PAL was the brainchild of husband and wife team Jat and Julia Mann who established the firm in Solihull over seven years ago. It was inspired by some shoddy service received by the couple from a local PC repair company.
Since then PC PAL has gone from strength to strength and, as well as expanding to serve customers in Coventry and Warwickshire, they created a franchise in 2008 which has now grown to become the largest computer repair franchise in the country, covering 58 areas across the UK and Ireland.
“I’m so proud that PC PAL has been recognised by this award,” said managing director Jat Mann. “The foundation of the company, which was the inspiration behind it, has always been about providing exceptional customer service which underpins the ethos of our entire network.”