HAIR product giant Schwarzkopf Gliss has unveiled a new product range for ladies tresses.
Inspired by the beauty of Asian hair, the Asia Straight items which include a shampoo, conditioner and straightening balm, promise to keep hair sleek and straight for 24 hours.
The trend for straight hair continues to be a dominant theme on the catwalk shows this season with Chloe, Sonia Rykiel and Matthew Williamson’s Autumn and Winter Shows for 2009, all highlighting the theme.
The Asia Straight goodies offer women an anit-frizz effect to relieve stressed and rebellious hair.
Combining the moisturising properties of bamboo and the exotic beauty of orchids, the products also contain the intelligent Cell Repair System, which identifies damaged areas of the hair and penetrates the hair cell to repair inside it without overburdening healthy areas.
The Asia Straight Shampoo and conditioner cost £1.99 each, with the Asia Straight Straightening Balm selling at £2.99 to £3.29.
The range is available to buy from Superdrug, Boots, J Sainsbury, Morrisons, Savers, Somerfield, Bodycare and other leading independent chemists.