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Win with Michelin and take the pressure off motoring

Fill Up With Air


THE recent good weather may have prompted many people to plan a “staycation” this year and holiday in the UK. As we all try to beat the current economic downturn it could be that driving to our chosen destination is more appealing, but whatever you use your car for this summer, whether business or pleasure, make sure you do a few essential safety checks before you make your journey.

As the only contact between your car and the road, tyres are essential to your car's performance and safety. Under-inflated tyres reduce grip and handling, can weaken the tyres structure and even cost you more to drive, so that’s why this summer Michelin is urging everyone to “Fill Up With Air”.

Michelin is highlighting the benefits of keeping your tyres properly inflated with its “Fill Up With Air” campaign. These benefits are not just related to our safety, they can also be environmental and financial. Tyres with the correct pressure can reduce your carbon footprint by improving your car’s fuel consumption and also save you money by making your tyres last longer.

Benefits of Correctly Inflated Tyres

• Increased safety

• Lower fuel costs

• Improved tyre life

It’s all very well talking about tyre safety but when it comes to doing it we might need a little help, so those helpful people at Michelin have made the process simple. The lightweight, easy-to-use Michelin digital tyre pressure gauge provides accurate tyre pressure readings in a compact unit, ideal for keeping in the glove box. The Michelin digital tyre pressure gauge has three main features:

• LED torch

• Large blue back lit display

• Ergonomic design

Solihull Times and Solihull News readers have the chance to “Fill Up With Air” this summer and win a Michelin digital tyre pressure gauge worth £29.99. To be in with a chance of winning simply e-mail the answer to the following question to Please entitle your e-mail "Michelin Competition" and include your name and address.

What is Michelin urging us to do this summer?

A) Fill Up With Food

B) Fill Up With Water

C) Fill Up With Air



Cathrina Hulse
Multimedia Journalist
Annette Belcher
Multimedia Journalist
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